Gamify your business
Gamification is the application of game-design principles in non-game contexts such as your business. We take your company goals and KPIs and build a narrative, characters, point scoring, competition with peers and rules of play, tranforming real-life business challenges in a game.
Your company gamification app may be played by your customers, your employees or even your business partners. Having everyone visualizing goals and keeping track of their progress boosts performance. Accelerate business by engaging players and motivate them to reach further.
We will take you through the 6D design framework. First getting to know your business KPIs and setting goals for the campaign. Then we will map your user journey. Afterwards It’s time to dig deep into players description and learning about their habits and behaviours. Then we are ready to design activity cycles for your game. In all this process we never loose focus on FUN! Finally we will present you with your branded game.
1 Defining Goals
Definition of business and campaign goals, challenges and KPIs.
2 User Journey
Outline human behaviour associated with processes and performance.
3 Players Description
Know users and their behaviors based on the Bartle model.
4 Activity Cycles
Evaluate and design engagement and progress loops.
5 Focus on Fun
Because fun is also an intrinsic motivation.
6 Game On
Develop and launch the best tool and analyze results.
Bee Brave Features
Track progress and motivate players with our performance driven app.
Everything Is Possible
In Hollywood they use special effects. At Nectar Interactive we use pixel magic.
Bee Brave art adapated to a corporate business.
Bee Brave art adapted to real estate business.
AT NECTAR INTERACTIVE
Is Serious Business
Explore A World Of Fun
These are some of the latest digital experiences we’ve created for our clients.
Slot Machine for Lisboa Games Week
The Slot Machine is a gamified digital experience build for Lisboa Games Week, the biggest videogame event in Portugal. We developed this entertaining and fun interaction to engage the event community that was rewarded with amazing prizes from LGW and the biggest brands in the gaming and tech industry.
Endless Runner for Galp
This endless runner videogame is an advergame developed for Galp. Galp Runner was introduced in an on-site activation campaign, engaging the audience with Galp’s energy universe. Over the course of the three days of the event our partner offered branded prizes and to the players on top of the leaderboard, double trips to Rio and tickets to Rock in Rio Brazil.
Puzzle Game for Alegro
This tetris like advergame was developed for Alegro shopping centers. We developed a fun portal and the Alegro Xmas Challenge videogame. Visitors to Alegro earned credits to play with the shopping center purchases. Those who reach the highests scores at the top of the leaderboard won real-life prizes.